Trans-Promo adds value to the invoice
Let the invoice sell messages. Using Trans-Promo, your transaction documents become sales tools and information carriers.
Trans-Promo turns customer communications into customer-centric, one2one marketing tools. With Lasernet, the company is given every opportunity to communicate in a targeted, personalized, graphic, relevant and interesting manner through otherwise "marketing dead" documents like invoices, order confirmations and account statements.
Attract attention - since you are communicating anyway
The invoice is often met with great interest by the recipient. Immediately, a process regarding approval, payment and bookkeeping entries is prompted - but why not create a process that creates demand for even more business?
In all transaction documents, Lasernet may add e.g.:
- Graphs of consumption or inventory figures
- Offers for accessories or service
- Campaign news
- QR codes
- Colors (creates attention)
When else do you have the recipient's full attention? Take advantage of this window using Lasernet TransPromo. Everything can be set up for the receiver to experience a so-called One2One document which feels very targeted to the recipient.
There are a number of potential advantages to dressing your documents in friendly, informational attire:
- The message is transmitted clearly
- Increased response rate (for campaigns)
- Possibility of additional sales
- Less distribution, handling and transaction costs (Lasernet does it all for you).
- Fewer questions and call center costs (and fewer misunderstandings)
- Higher loyalty and affiliation
- Better brand image
At Tabellae A/S, we have several companies which use TransPromo so much, the mere thought of sending the document as a flat electronic document is considered waste. Where the focus was previously on growing the bottom line by reducing postage and handling costs, there is now more interest in top line growth - through increased sales and improved customer service.